The waitlist opens October 14th
Only 5 spots available – save your Discounted Seat here!
A animated picture showing a changing array of the Branding work of Studio Anemone, it's colourful brand that don't conform to the norm, passionate service providers and adventurous hospitality concepts
1:1 Visual Idenity Bravely Passionate Service providers &  Hospitality Concepts

Your one-way ticket to a personality-packed brand 

Because when you build a one-of-a-kind brand, there’s no going back 😉.  In just 4-6 weeks, I’ll design a standout visual identity rooted in your story and personality—so you can start showing up with magnetic confidence and calling in your dreamiest clients.

Waitlist opens October 14th, join now & Save up to 3900 €
Join The waitlist – only 5 spots available for 2025
For Passionate Service Providers & Adventurous Hospitality Concepts
Physiotherapists, Tropical Foodbars, Personal Trainers, Specialty Coffee Bars, Dog Assisted Coaches, Innovative Pizzerias, Copywriters, Tiny Houses, Counsellors, Holistic Centres, Etc.
For Passionate Service Providers & Adventurous Hospitality Concepts
Physiotherapists, Tropical Foodbars, Personal Trainers, Specialty Coffee Bars, Dog Assisted Therapists, Innovative Pizzerias, Copywriters, Tiny House, Counsellors,  Holistic Centres, Etc.

It’s hard to let go of the brand that got you here, even though it can’t take you where you want to go next...

here’s what’s been keeping you from: new growth, new confidence, new abilities & new results
Join The waitlist — & save up to 3'900€
"Click to Flip"
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You can’t seem to let go of the brand that got you here…

You’ve grown, evolved, and gained clarity in your work—but your visual identity hasn’t hasn’t caught up yet. What once fit now feels too small. It’s time for a brand that reflects not just where you’ve been, but where you’re headed next.

This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a midnight blue
Your design is giving Friendzone vibes...

Did someone say friendzone? You’re deeply passionate, in love and proud of your work—but there’s a disconnect between your feelings and how your brand looks. You’re ready for a mutual relationship where your visuals match the depth and intention behind what you do.

This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a very light cream white
Your impostor syndrome is obscuring your confidence

You’re done second-guessing your visuals, hiding behind outdated designs, and changing your colours yet again—you’re ready for a brand you’re proud to share and excited to stand behind. Because “almost right” isn’t good enough anymore.

This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a midnight blue
Your Fan Club is filled with crickets & red flags

You’re done with the surface-level connections: the clients who drain your energy or just don’t get it.
It’s time for your own fan club: the people who vibe with your values, love your personality, and can’t wait to work with you. You’re ready for a brand that finally reflects who you are and connects with clients who light you up.

This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a very light cream white
Jack of all trades? Canva, templates, DIY,  trends…
You’ve tried it all.

Props for being resourceful, it’s gotten you this far. But your visuals still feel pieced together, a little inconsistent, maybe even generic. Now you’re ready for something more—a personality-packed brand that’s cohesive, intentional, and magnetic.

This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a midnight blue
Finding the right designer is like finding the right psychologist.

You’re ready to work with someone who gets you. You’ve thought about hiring a designer before—but instead of a regular done-for-you service you want a collaborative partner who listens closely and can translate what matters to you into clear, visual language.

Button light red with two yellow warning signs reading: Caution Advised

The side effects of a personality-packed Brand include:

⚠️ Unstoppable Alignment: reflecting you and where you’re headed next

The freedom that comes with having a clear vision of the journey ahead. Your visual identity now reflects you and where you’re headed next. Your branding is aligned with your current work and future direction— it’s intentional, clear, and no longer stuck in the past. The world is now at your feet.

⚠️ Serious credibility + respect at first sight

You have the passion, the attention and the expertise, it’s time to let the visual do all the talking: with end designs that reflects the depth and care behind your work. Your branding finally rises to meet the level of thought, care, and creativity you put into your work. Nobody will second guess you.

⚠️ Chronic confidence and an irresistible glow

Lead with renewed confidence and clarity, find your way back to the ease-filled path of showing up as you. And you know what? Your confidence is contagious, you’re not afraid to take up the space you deserve — because your brand supports your mission and vision.

⚠️ Magnetic attraction with dream clients on repeat

With the right visuals your attraction becomes magnetic: you’ll connect with the people who actually get it. Your brand will speak to the clients you love working with—people who share your values and feel aligned from the start.

⚠️ High Risk of never second-guessing your brand again

This is not your regular done for you service, branding should work for you, after all we’re all a little different. Consider this your co-created experience, you’ll replaces guesswork with clarity. From colour palettes to typography, we’ll build a system that supports you—so you can focus on what matters most: your work.

What can you expect?

This isn’t your average branding service...

The Brand Expedition is Studio Anemone's signature 1:1 service—a close, collaborative process where we shape a visual identity that’s clear, cohesive, and genuinely reflects who your brand is and where you’re headed.

It’s personal

We start with your story, voice, and values—so your visuals reflect who you truly are and where you’re headed.

You’ll work 1:1 with me from start to finish—no templates, no middle layers, just a co-created process designed around you.

It’s collaborative

It’s focused

I only take on two projects at a time, giving your brand the attention, time, and care it deserves.

It’s strategic

Every design choice has purpose—built to look beautiful and feel aligned: a place where strategy meet's soul.

It's complete

You’ll walk away with a cohesive brand identity, clear guidelines, and confidence to carry it forward.

It’s purposful

Specifically built for the purpose-led brand, the passionate, the creative, the bold—the ones who are done with generic and ready to stand out.

If what you’ve read so far resonates, consider this your invitation to build a personality packed Brand that does your work justice. One that reflects your values, supports your direction, and helps you connect with the people you’re here for.

This process is bespoke by design. Only a max of three Brand Expeditions are carried out at a time, so each one gets the creative energy and care it deserves.

Join The waitlist – only 5 spots available
This is offer is for you if....

You are a bravely passionate service provider or an adventurous hospitality concept

You’re not afraid to stand out—just unsure how to show it (yet).
You’re the activist, artisan, creative, or change-maker in your space building something bold and lasting. You’re ready to invest in purposeful and personality-packed design that’s authentic, intentional, and unapologetically different from the norm.
Some past clients include:

All the past Service Provider and hospitality concepts that Studio anemone has worked with in rounded button styles, the colours are matches with Studio Anemone's brand colours
Sounds like you? Join the waitlist

The Brand Expedition

Every brand journey looks a little different
& that’s exactly the point.


Whether you’ve got a clear vision or you’re still shaping the details, there’s a starting point that fits. Each tier offers a complete experience, tailored to where you are and where you’re going. No matter which path you choose, the goal’s the same: a brand identity that feels aligned, considered, and unmistakably yours.

Join The waitlist – & get 3’900 off
A blue Sticker saying Beta Launch in white, this is to introduce Studio Anemone's offer, and share that this offer is a beta launch

Choose your own Adventure!

The Foundation Expedition

The starter kit for a personality-packed brand
3x 467 € or
1’397 €

That's 1'400€ off from the Regular Price

This is a star icon used by Studio Anemone throughout it's branding, this is a set of 3 starts in midnight blue used as a separator in the service tiers
  • Discovery Call
  • Core Brand Strategy
  • 2 Visual Concepts (1 taken forward)
  • Single Logo + Wordmark
  • Colours Palette + Typography
  • Brand Guideline booklet
  • 1 Revision Round
  • 14-day post-launch support
This is the right fit for...

For Businesses who want to feel aligned and look professional—with a strong, thoughtful foundation that helps them show up with clarity and confidence.

This is me!

The Core Expedition

The elevated visual brand where strategic depth meets direction
3x 799 € or
2’397 €

That's 2'400€ off from the Regular Price

This is a star icon used by Studio Anemone throughout it's branding, this is a set of 3 starts in midnight blue used as a separator in the service tiers
  • Discovery Call
  • Extended Brand Strategy
  • 3 Visual Concepts (1 taken forward)
  • Full Logo Suite
  • Colours Palette + Typography
  • Custom Illustrations (if applicable)
  • Brand Guideline Booklet
  • 2 Revision Round
  • 30-day post-launch support
This is the right fit for...

Businesses looking for a deeper, more strategic and extended identity—one that authentically reflects the full scale, soul, and direction of their work.

my kind of adventure

The Grand Expedition

All-in personality-packed branding & web design for magnetic leaders
3x 1’299 € or
3’897 €

That's 3'900€ off from the Regular Price

This is a star icon used by Studio Anemone throughout it's branding, this is a set of 3 starts in midnight blue used as a separator in the service tiers
  • Discovery Call
  • Extended Brand Strategy
  • 3 Visual Concepts (1 taken forward)
  • Full Logo Suite
  • Colours Palette + Typography
  • Custom Illustrations (if applicable)
  • Brand Guideline Booklet
  • 2 Revision Round
  • 30-day post-launch support
  • Website: Multi-page website included in the price
This is the right fit for...

Businesses ready to go all-in—with a bold, strategic and extensive visual identity & a website to match the energy. You’re not here to blend in—you want to be seen, remembered, and chosen.

I'm Ready!

Which is the right expedition for you?

The Foundation
Expedition
The starter kit for a personality-packed brand
The Core
Expedition
The elevated visual brand where strategic depth meets direction
The Grand
Expedition
All-in personality-packed branding & web design for magnetic leaders
Brand Discovery & Strategy
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Discovery Call
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a babyblue
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a bright pistachio;
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a dusty peach colour
Brand Personality Questionnaire
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a babyblue
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a bright pistachio;
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a dusty peach colour
Brand Strategy
Core
Extended
Extended
Proposed Visual Concepts
(1 taken forward)
2 Concepts
3 Concepts
3 Concepts
Brand Design
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Logo(s)
Logo + Wordmark
Full Logo Suite
Full Logo Suite
Colour Palette
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a babyblue
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a bright pistachio;
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a dusty peach colour
Licensed Typography
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a babyblue
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a bright pistachio;
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a dusty peach colour
Custom Illustrations
(if applicable)
This is a star icon used by Studio Anemone as information dash
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a bright pistachio;
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a dusty peach colour
Journey Support
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Revision Rounds
1 round
2 rounds
2 rounds
Brand Guidelines Booklet
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a babyblue
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a bright pistachio;
This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a dusty peach colour
Post Launch Support
14 days
30 days
30 days
1:1 Meetings
up to 3
up to 6
up to 8
Timeline *
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Expedition Length
4 weeks
6-8 weeks
10-12 weeks

*Since there are only 5 spots available for the remain of 2025, and I work with 2 -3 expeditions at the time to provide the best experience possible: the spots available within the Q4 timeline are filled on, first come first serve basis.
Do you wish to have your project finished before December? Be the first to book!

Website
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Paid add-on
Paid add-on
Multi-page
included
Website

Paid Add-on:
Single Page Website
Multi-Page Website Available

 3x 335€  or 997€

regular price will be:  1’797 €

This is a close, collaborative, and immersive experience — with only 5 spots available.

These expeditions are starting points, not fixed routes. Every project is tailored to what you need. And getting started is often the hardest part – if you’re not sure where you land, just reach out and we’ll figure that out together.

I want this! Join the waitlist now!
The founder and designer of Studio Anemone shown in a mirror selfie style photo in the side view mirror of her van. It stated a fun fact on top of the picture how she lived and worked out of her van in New Zealand for the past year .

Are you a brand that does not want to conform to the norm?

Consider this your official invitation to build a personality-packed brand that does your work justice

This is an image of Branding projects by Studio anemone, the project shows a wide array of tiles of the many branding projects! Mostly passionate service providers and adventurous hospitality concepts!
The founder and designer of Studio Anemone shown 3 different pictures including some fun fact on top of the picture. a mirror selfie at the airport (she loves to travel), a profile shot of her t the beach after a surf  (here favourite place to be) and a photo of her looking at seaweed in a rock pool (something she is fascinated about).
Every great expedition needs a guide (reads: designer)...

Hi there! I’m Demi (yes like the actress), a Brand and Web Designer—and the creative behind Studio Anemone.

I’ve always loved travelling. What gets me every time is how real each place feels—the colours, the smells, the quiet little quirks. Each destination carries its own rhythm and energy.
And somewhere along the way, I realised… I wasn’t made to blend in either.

I built this Studio and The Brand Expedition to reflect that same spirit of authenticity. Because your brand isn’t just a logo—it’s a living, breathing expression of who you are and where you're going. And it deserves to feel as intentional, curious, and full of character as you are.

My approach to design is rooted in care, creativity, and a strong belief that branding should feel like you. Not trendy. Not templated. Just honest, adaptable, and true to your values.

Like the sea anemone—the studio’s namesake—I help you stay rooted in who you are, while flowing with change. Together, we’ll create a visual identity that reflects your essence and expands with you as you grow.

My promise to you!

This is a big moment for your brand – and my promise is to make it feel right. Here’s what you can expect throughout our journey:

This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a midnight blue
A deeply collaborative process

One where you feel seen, heard, and genuinely understood, every step of the way.

This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a very light cream white
Commitment to intentionality and care.

Every decision, design, and detail will be considered and connected to what matters most to you.

This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a very light cream white
My full creative passion and expertise.

You’re not just hiring a designer—you’re getting a dedicated creative partner.

This is a star icon used by Studio Anemone throughout it's branding, in this case the colour is a midnight blue
A thoughtful, bespoke approach.

Designed to bring your vision to life with clarity and depth.

Here’s how it works.


Okey cool, how do we go from here?  

Step 1:
Save your spot

When you say yes, you’ll lock in one of only 5 spots—and unlock the 50% off with WAITLIST ONLY pricing. After a down payment, we’ll set you in the schedule for Q4 of 2025. Your journey starts here.

Step 2:
Book your discovery call

We’ll start with a 1:1 call to get to the heart of your brand—your story, your direction, and what alignment looks like for you.

Step 3:
Receive your welcome guide

Inside, you’ll find everything you need to begin—including a detailed walk through of the schedule and brand questionnaire designed to help me understand your energy, voice, mission and vision.

Step 4:
Join the creative portal

We’ll stay in touch through a private space for sharing thoughts, feedback, and inspiration. A place for real collaboration, not just handoffs.

Step 5:
We bring your brand to life

Together, we’ll shape the brand strategy, design, and identity into what you’ve always envisioned — and help your brand reach its full potential! 


Frequently Asked Questions

What if I’m not sure which tier is right for me?
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No problem. When you apply, we’ll connect to figure out where you are, what your needs are, and what version of The Brand Expedition best fits your vision, timeline, and goals. This is a collaborative process from day one.

I haven’t had the best experience with designers. How is this different?
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I hear you. This isn’t a handoff. You work directly with me, the designer, from start to finish. No middle layers. No templates. Just a relationship-first process where your voice and vision stay at the centre the entire time. And best part? You can be as involved as you wish.

How much time will this take from me?
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Much less than you think—and what you do invest will be thoughtful, focused, and well-guided. After the questionnaire and a few key touchpoints (like your strategy call and feedback moments), I do the heavy lifting. You’ll feel involved without being overwhelmed.
Just keep in mind that your response time does affect the timeline of the expedition. We therefore ask you to follow the schedule.

What if I don’t know exactly what I want yet?
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Perfect. That’s what I’m here for. We’ll unearth your vision together through intentional questions, creative exploration, and intuitive strategy. You don’t need all the answers—just a willingness to show up honestly.

 What if I already have a logo or brand I kinda like?
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That’s totally fine. We’ll strategically assess what’s working, what’s not, and what still feels aligned. The Brand Expedition can refine, evolve, or completely reimagine your brand—depending on what your next chapter calls for.

Do I need to be super “creative” to do this?
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Not at all. You bring your story, your energy, your personality and your expertise—I’ll translate that into a brand that looks and feels like you. This isn’t about being “design-minded”—it’s about being you-minded.

Is the website design included in all tiers?
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A Full (multiple page) Website design is included only in the Grand Brand Expedition. It’s also available as an optional add-on with the Core Brand Expedition. If you’re unsure, we can chat about what’s best suited for your goals.

Can I add more elements later—like packaging, social templates, or more website pages?
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Yes! Once we’ve built your foundational brand, we can absolutely explore expanding it into other design elements. Just mention what you’re dreaming of, and we can discuss custom add-ons.

Can I pay in installments?
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Yes, payment plans are available. I believe in making this investment feel accessible and spacious. When you apply, just let me know and we’ll talk through the options.

What if I don’t have a brand name yet?
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That’s totally okay—and more common than you think. If you're starting from scratch, we’ll explore naming together as part of the early stages of the expedition. I’ll guide you through a process to uncover a name that feels aligned, memorable, and true to your vision.

What if I want to start later?
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You can secure your spot now (and save up to €3900 with early pricing), then begin at a slightly later date—depending on my schedule. Keep in mind: I only take on two-three clients at a time, and there are only 5 spots available, so once it’s full, it’s full.

Join The waitlist – only 5 spots available for 2025
Still got questions?

Didn’t find your answer? Or wondering what the best fit is for where you are at? You can send me a email or a DM, I’m happy to chat things through.  Send me a message

Are you ready for cohesive, intentional, and magnetic visuals? So your brand can be the authentic leader within your industry

Consider this your official invitation to build a brand that does your work justice.
Not by blending in, but by standing out!

This is an image of Branding projects by Studio anemone, the project shows a wide array of tiles of the many branding projects! Mostly passionate service providers and adventurous hospitality concepts!
HERE’S YOUR COMPLIMENTARY WAKE-UP CALL:

It’s time to check-out of cookie-cutter branding. And build something so original and so personality-packed—it could only belong to you!

Join the waitlist & Begein your Expedition!

Let's begin your dream Expedition!